Heiner Meyer – Summer Breeze
Come with me and you'll be in a world of fantasy...
– Leslie Bricusse & Anthony Newley
Pop art meets festival magic
For this year's festival exhibition, the HAAS & GSCHWANDTNER gallery is presenting works by renowned pop art artist Heiner Meyer. Entitled Summer Breeze, the exhibition showcases iconic motifs from luxury and pop culture. In addition to familiar imagery such as fashion labels, sports cars, and film divas, new series of works are being presented for the first time, including Enjoy the exhibition – a tribute to museum visitors viewing art.
Status symbols with a wink
For over 20 years, Meyer has been staging glamorous objects of desire: prestigious brands, coveted design classics, and prominent faces. Claudia Cardinale, Liz Taylor, Chanel & Co. cavort on his canvases. In doing so, the artist addresses our pursuit of prestige—but always with an ironic eye, never in a didactic manner.
New series, new perspectives
With Enjoy the Exhibition, Meyer expands his artistic cosmos to a new meta-level. Instead of icons, he now shows viewers—people who themselves become artistic figures. The show is complemented by new works related to the Salzburg Festival, which fit seamlessly into his oeuvre in terms of both content and form.
Virtuoso technique and cultural references
Meyer's painting style remains as precise as that of the old masters. At the same time, he confidently references greats such as Warhol, Lichtenstein, and Richter. His works balance between consumer criticism and longing, irony and homage. The result is a visual world that is as entertaining as it is reflective.
An artist of international renown
Heiner Meyer, born in Bielefeld in 1953, is represented in over 100 public collections and can look back on more than 250 international exhibitions. Summer Breeze in Salzburg offers a multifaceted insight into his work – artistic, colorful, accessible. Education, Dalí, and artistic development
EDUCATION, DALÍ, AND ARTISTIC DEVELOPMENT
After studying at the Braunschweig University of Art, Meyer worked as an assistant to the legendary Salvador Dalí. This period not only shaped his aesthetics, but also his sense of surrealism and staging. Nevertheless, Meyer developed his own unique visual language, blending American pop art, European painting tradition, and ironic reflection.
Contents: Haas & Gschwandtner Gallery